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Sell Smart
Sell Successfully

Our philosophy comes down to client care. Attention to detail, shrewd negotiating, and honest communication are the hallmarks of our approach. Laura and Adam implement a multi-faceted strategy to set every seller up for success.

Our Four - Step Strategy

Analyzing the Market

We perform individualized research that contextualizes how your property fits into current market conditions. Our detailed approach to data analysis gives you a leg up when deciding on your pricing strategy.

Position the Property

Whether we're providing hands-on staging services or consulting on renovations, we aim to maximize profitability as we advise you. We'll make sure your property appeals to its target audience and sets the listing up for success.

Market to Buyers

We provide top-notch marketing materials that go beyond traditional photos, open houses, and online platforms. We also utilize video, social media campaigns, and actively prospect for buyers—ensuring no stone goes unturned in finding you the right buyer.

Negotiating the Deal

We understand the importance of defending the value of your listing and, when necessary, implementing creative solutions to reach agreement. We oversee every detail of your transaction to ensure it's smooth and you're happy at the closing table.

Our Home Prep Philosophy

We understand that Manhattan buyers are discerning. Every preparation decision we make is strategic, highlighting your property's best features while appealing to your target buyer demographic.

What makes us different:

  • Access to trusted staging partners and vendor resources
  • Focus on ROI—every dollar spent works toward a higher sale price
  • Integration with our overall marketing approach
  • Seamless solutions that work around your timeline and living situation
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Designed to Sell

We work with homeowners to craft listings that capture attention—and place them where they matter most. From staging to syndication, we ensure your property doesn't just look exceptional, it reaches the buyers ready to act.
Thinking About Selling? Start with the details that matter most. Enter your email to receive our free guide: 10 staging tips that help Manhattan properties stand out and sell for more.

Where Storytelling Meets Strategy

We work with homeowners to showcase their property through compelling visuals and get it in front of the buyers actively looking. Every touchpoint is designed to drive interest and inspire action.
  • Professional photography and video
  • Targeted digital and social campaigns
  • Direct buyer outreach
  • Strategic open houses and private showings
300 RSD 14A
138 West 87th 1F
146 East 49th Street 4B

Let's Talk About Your Property

Find out what
your home is worth

Request an Evaluation

Let's discuss your
goals and timeline

Schedule a Consultation

See our track record
of success

View Past and Current Sales

From Our Clients

Working with Laura Cook—and her husband and partner, Adam Wolfe—was an absolute gift!
Amy H., Seller
Working with Adam and Laura was truly outstanding from start to finish.
Catherine D., Seller
We have bought and sold many homes, but Laura and Adam were truly amazing and the best experience we ever had during what can be a stressful endeavor.
Ed S., Seller
Thanks to their marketing and guidance, the listing generated strong buyer interest right away and quickly brought in an offer.
Susan S., Buyer and Seller
I've now sold two apartments with Laura Cook & Adam Wolfe, and both experiences were outstanding.
Claudio S., Seller
My wife and I have worked with Laura Cook and Adam Wolfe on three (three!) transactions and there's a reason we've kept coming back!
Sam S., Seller and Buyer
They were so patient and held my hand through the whole process from the very first chat to the final sale. Can't thank them enough. THEY ARE THE ABSOLUTE BEST!
Lizzie N., Seller
It was my luck to work with them: consummate real estate professionals with thorough knowledge of the market.
Manuel T., Seller
It was an easy, painless process, as a result of Laura's vast experience, professionalism, and her dedicated team.
Alison R., Seller
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The LC|NYC Team of Keller Williams NYC serves sellers, buyers, and investors in Manhattan and the greater New York City real estate market.
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