Laura’s philosophy of working with sellers comes down to client care. Attention to detail, shrewd negotiating, and honest communication are the hallmarks of her approach. She implements a multi-faceted strategy to set our sellers up for success.
ANALYZING THE MARKET
We perform individualized research that contextualizes how your property fits in to the current market conditions. We pride ourselves on our detailed approach to data analysis which gives our sellers a leg up when deciding on their pricing strategy.
POSITIONING THE PROPERTY
Whether we’re providing hands-on staging services or consulting on renovations, we aim to maximize profitability as we advise our clients. We will make sure the property appeals to its target audience and sets the listing up for success.
MARKETING TO BUYERS
We provide our listings with top-notch marketing materials, going beyond the traditional photos, open houses, and online platforms. We also utilize video, social media campaigns, and actively prospect for buyers for our listings, ensuring that no stone goes unturned in finding you the right buyer.
NEGOTIATING THE DEAL
We understand the importance of defending the value of our listings, and when necessary, implementing creative solutions to come to a meeting of the minds. We will oversee every detail of your transaction to make sure that it is smooth and you are happy at the closing table.